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According to the World Health Organization (2020), β€œ[p]andemic fatigue is an expected and natural response to a prolonged public health crisis.” WHO goes on to that β€œthe implementation of invasive measures with unprecedented impacts on the daily lives of everyone, including those who have not been directly affected by the virus itself.” The flow of communication within a business and between a business and its clients has been altered first by the pandemic and then increasingly by a growing fatigue.

Why you should Attend

Pandemic fatigue can take control of your personal and professional life, and if not addresses, could have disastrous results. It could easily cripple your career and your company. This webinar will provide strategies needed to combat this.

Areas Covered in the Session

This webinar will cover:

  • The psychology behind pandemic fatigue
  • The intersection between communication and pandemic fatigue
  • Three strategies for keeping communication flowing effectively to increase professional success

Who Will Benefit

  • Middle Managers
  • Corp Execs
  • Entrepreneurs

Speaker Profile

Lynne Smelser is a scholar, research, educator and published author. For the past 15 years she has worked with companies to enhance their communication. Her body of work includes numerous articles in academic journals as well as general readership publications such as Newsweek Magazine.

A former member of the national board of the Association for Women in Communications, she has worked as a communications consultant since 2008. She holds a Ph.D. from Michigan State University in rhetoric and technology. In addition, she has earned a master's degree in professional writing, and a bachelor's degree in journalism.

She has earned national awards for her writing and has created online learning content for Michigan State University, Purdue University, and Baker College among others.