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Webinar Price Details

Overview

Great entrepreneurs, executives and directors know when they are talking dollars, they are making sense. When they look at a set of financial statement, they can immediately evaluate performance, identify issues, and probe for insight

Whether they are in the boardroom, a conference, or a meeting for dinner, they are comfortable talking about the numbers to raise money, negotiate deals, or make investment decisions. Financial intelligence gives these senior people their swagger.

This course is uniquely designed to show you how seasoned executives act and sound like financial experts without dwelling on the details of how one prepares financial reports and analysis. The emphasis of this course is on the users of financial information and serving their needs to make better decisions. In this course, you will learn to look at financial statements through the eyes of a seasoned executive. You will learn how to probe into issues of performance and identify root cause

You will learn to rise above the preparation aspects of accounting and finance that bog down many new financial professionals and scare most non-financial professionals. The insights will help you negotiate your next financing or make your next investment decision. Regardless of whether you have a financial background or not, you will benefit from taking this course to hone your financial intelligence.

Why you should Attend

Many non-financial managers, executives and directors are intimidated by financial numbers.  This lessens their contribution to strategic and operation discussions

Areas Covered in the Session

  • Understand the purpose of financial statements
  • Review the most important elements of financial statement analysis
  • Learn to speak the language of accounting and finance

Who Will Benefit

  • Entrepreneurs
  • Non-Financial Managers
  • Executives
  • Directors

Speaker Profile

Blair Cook is a seven-time CFO, a director, and an educator at Executive Finance Partners - a professional development and executive coaching firm for financial professionals and executives. He also serves as a corporate director and audit committee chair of publicly listed companies. Blair is the author of The Illiterate Executive: An Executive’s Handbook for Mastering Financial Acumen.