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Every day the SEC and the FBI receive calls from smart people who have been scammed. Some are doctors, lawyers, professors, and CEOs. They are people who are well-versed in finance and have built their lives on their intelligence, but yet they are victims.

The scammers who hit them are well-versed in finance and intelligent also, but they have one added weapon in their arsenal: they know how to communicate. The communication skills they use for unethical (and often illegal) gain, can and should be reclaimed and used by people who follow a code of ethics.

This webinar will help you to understand these skills, how they are used for unethical activity and how they should be used by those who want to make the world a better place.

Why you should Attend

I was not David's first victim, nor will I be his last. If you think that you are immune, that you are too smart, and too experienced to be destroyed by a con artist, based on my conversations with the FBI, the SEC, and several private investigators I can tell you that you are not.

David and scammers like him understand some very significant rules of communication. Knowing these will not only help you to become a better communicator, but it may just save your life.

Areas Covered in the Session

This webinar will cover the following:

  • Key communication strategies used by effective scammers
  • How to use this knowledge to avoid being scammed
  • How to use this knowledge to create a brilliant communication strategy to propel you to success legitimately and honestly

Who Will Benefit

  • Middle Managers
  • Corp Execs
  • Entrepreneurs

Speaker Profile

Lynne Smelser is a scholar, research, educator and published author. For the past 15 years she has worked with companies to enhance their communication. Her body of work includes numerous articles in academic journals as well as general readership publications such as Newsweek Magazine.

A former member of the national board of the Association for Women in Communications, she has worked as a communications consultant since 2008. She holds a Ph.D. from Michigan State University in rhetoric and technology. In addition, she has earned a master's degree in professional writing, and a bachelor's degree in journalism.

She has earned national awards for her writing and has created online learning content for Michigan State University, Purdue University, and Baker College among others.